Swiss Lions 100 | Provisional 2026 edition

Longines

Longines is No. 62 in the Swiss Lions 100 and No. 14 in Watches & Jewellery, with a score of 46.0 out of 100. Headquarters: Saint-Imier, canton of Bern.

Swiss Lions score
46.0
Overall rank
62of 100
Watches & Jewellery
14of 16

About

Compagnie des Montres Longines, Francillon S.A., or simply Longines, is a Swiss luxury watchmaker based in Saint-Imier, Switzerland. Founded by Auguste Agassiz in 1832, the company has been a subsidiary of the Swiss Swatch Group and its predecessors since 1983. Its winged hourglass logo, registered in 1889, is the oldest unchanged active trademark registered with WIPO.

From Wikipedia, licensed under CC BY-SA 4.0.

How the score is made

Global scale

30.8

CHF 920m e revenue.

Swiss value

100

Swiss made: Yes.

Prominence

70.5

Wikipedia attention across language editions, and Google search interest.

Impact

0

No current SBTi target. Not a certified B Corp.

Philanthropy

0

None found.

How the ranking works.

Key figures

Revenue used in the ranking
CHF 920m e2025, estimate

Not listed on a stock exchange, so profit, dividends and employee numbers are not published in a comparable form.

Employees in Switzerland and dividends paid to Swiss shareholders are not published consistently, so they are not shown.

Profile

Headquarters
Saint-ImierCanton of Bern
Language region
French-speaking
Founded
1832

Nearby in the Swiss Lions 100

Also in Watches & Jewellery

See all 16 brands in Watches & Jewellery.

Sources

  • Revenue used in the ranking: Morgan Stanley/LuxeConsult via Forbes Spain (2025).
  • Climate target: Science Based Targets initiative dashboard, October 2026.
  • Foundations: Swiss commercial register (Zefix). B Corp: B Lab directory.
  • Prominence: Wikimedia page views (October 2025 to September 2026) and Google Trends.
  • Founded and website: Wikidata.
  • Logo: Wikimedia Commons: Longines wordmark logo.svg. Logos are trademarks of their owners.

Something out of date?

If a figure is wrong, or Longines can publish figures for the next edition, tell us. Corrections are recorded with their source.

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