Swiss Lions 100 | Provisional 2026 edition
Breitling
Breitling is No. 40 in the Swiss Lions 100 and No. 5 in Watches & Jewellery, with a score of 52.2 out of 100. Headquarters: Grenchen, canton of Solothurn.
- Swiss Lions score
- 52.2
- Overall rank
- 40of 100
- Watches & Jewellery
- 5of 16
About
Breitling SA is a Swiss luxury watchmaker founded in 1884 in Saint-Imier, Switzerland, by Léon Breitling. Breitling's HQ is based in Grenchen, and their production is based in La Chaux-de-Fonds, Switzerland.
From Wikipedia, licensed under CC BY-SA 4.0.
How the score is made
Global scale
CHF 820m e revenue.
Swiss value
Swiss made: Yes.
Prominence
Wikipedia attention across language editions, and Google search interest.
Impact
Net-zero target validated. Not a certified B Corp.
Philanthropy
None found.
Key figures
- Revenue used in the ranking
- CHF 820m e2025, estimate
Not listed on a stock exchange, so profit, dividends and employee numbers are not published in a comparable form.
Employees in Switzerland and dividends paid to Swiss shareholders are not published consistently, so they are not shown.
Profile
- Headquarters
- GrenchenCanton of Solothurn
- Language region
- German-speaking
- Category
- Watches & Jewellery
- Founded
- 1884
Nearby in the Swiss Lions 100
Also in Watches & Jewellery
1RolexScore 78.8
2Audemars PiguetScore 61.9
3OmegaScore 56.6
4Patek PhilippeScore 54.4
6TAG HeuerScore 52.1
7Richard MilleScore 49.9
See all 16 brands in Watches & Jewellery.
Sources
- Revenue used in the ranking: Morgan Stanley/LuxeConsult via Forbes Spain (2025).
- Climate target: Science Based Targets initiative dashboard, October 2026.
- Foundations: Swiss commercial register (Zefix). B Corp: B Lab directory.
- Prominence: Wikimedia page views (October 2025 to September 2026) and Google Trends.
- Founded and website: Wikidata.
- Logo: Wikimedia Commons: Breitling Full Logo.png. Logos are trademarks of their owners.
Something out of date?
If a figure is wrong, or Breitling can publish figures for the next edition, tell us. Corrections are recorded with their source.